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Business Segments

 

RBC's five business segments are:

Canadian Banking
Wealth Management
International Banking
Capital Markets
Insurance

Canadian Banking

Canadian Banking provides personal and business financial services in Canada. Through our leading national distribution network and the most valuable brand in Canada, we reach approximately 10 million clients through our extensive branch and ATM network, proprietary and specialized sales forces, online channels and contact centres. This segment is headed by Dave McKay.

Wealth Management

Wealth Management businesses serve affluent and high net worth clients around the world and provide asset management and estate and trust services directly to clients and through internal partners and third-party distributors. This segment comprises Canadian Wealth Management, U.S. & International Wealth Management and Global Asset Management. We are a market leader in Canadian wealth and asset management, and we have strong and growing businesses in the U.S. and internationally. With more than 4,000 financial consultants, advisors, private bankers and trust officers in 24 countries, we help clients grow, protect and transfer their wealth. This segment is headed by George Lewis.

International Banking

International Banking comprises our banking businesses in the U.S. and Caribbean, and global custody and investor services, which we provide through our 50% ownership in RBC Dexia Investor Services. This segment is headed by Jim Westlake.

Capital Markets

Our diverse Capital Markets businesses provide corporate, government, and institutional advice, capital, and access to the world’s financial markets and innovative products to help them achieve their growth objectives. By leveraging our leadership position in Canada, we have built a strong and growing U.S. mid-market capital markets franchise. Outside North America, we have established ourselves as a leading provider of global financial services and are recognized as a top 15 global investment bank. Notable areas of strength include global fixed income distribution capabilities, structuring and trading, and foreign exchange. In addition, we continue to build our global capabilities in energy, mining and infrastructure finance. This segment is headed by Doug McGregor and Mark Standish.

Insurance

We provide Canadians with improved access to insurance choices through a wide range of insurance solutions including life, health, travel, home, auto, and creditor insurance services to individual and business clients. These products are distributed through third-party channels including independent life insurance advisors and travel agents as well as through our growing proprietary channels such as retail insurance branches, bank branches, call centres, online, and our career sales force. In the U.S., we offer life insurance, annuity products and travel insurance. Outside North America, we operate a specialty reinsurance business. This segment is headed by Jim Westlake.

 

 

 

Related Links
  Financial Highlights (pdf)
  Annual Reports and Proxy Circulars
  Financial Performance
  RBC and Diversity
  RBC and the Environment
  RBC at a Glance
05/04/2010 13:37:08